Buying crypto should take seconds,

Buying crypto should take seconds, not a tutorial. That's the flow this design was built around.

That was the thinking behind the Finvest transaction experience, a buy, sell, convert, and withdraw flow designed to make every crypto action feel as straightforward as sending a text message.

Most crypto transaction flows hide the actual purchase behind currency selectors, fee disclosures, confirmation screens, and wallet addresses that mean nothing to someone who just wants to own their first ETH.

Finvest stripped it back to what actually matters.

A clean action menu: Buy, Sell, Convert, Exchange, Deposit, P2P, and Withdraw, each with a single line description that removes every excuse not to tap. A searchable crypto list showing Bitcoin, Ethereum, Dogecoin, USD Coin, Polygon, and MANA with live CAD prices and percentage movements visible before the selection is made.

The Buy Crypto screen closes the gap completely: the USD to ETH conversion rate is visible instantly, the available balance is displayed, fees are included in the final amount, and a numeric keypad that makes entering an amount feel like unlocking a phone.

One rate. One amount. One Proceed button. That's the entire purchase flow.

Because the difference between someone who invests in crypto and someone who meant to is almost always a friction point that should never have existed.

What's the one step in a crypto purchase flow that loses the most users right before they commit?