Overview:
Aescape is a venture-backed wellness technology company bringing people and robotics together for better living. Aescape has developed a first-of-its-kind fully automated AI assisted robotic massage.
The Brief:
Embed into Marketing organization to co-lead and complete a corporate rebrand; develop brand voice to inform and guide product, technology and content naming systems. Enhance creative and brand operational fitness.
Output:
Brand Vision & Strategy • Positioning • Verbal Design • Product and System Naming • ToV Guides • Photography • Video • O&O Retail Strategy
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Posted Feb 7, 2025
Fractional ECD: Brand Strategy • Positioning • Verbal Design • Product and System Naming • ToV Guides • Photography • Video • Retail Strategy • Art Direction