Content Marketing & Design for a Top Flutter Development Company

Eugenia Gallo

Graphic Designer
Digital Marketer
Social Media Marketer
Adobe Premiere Pro
Figma
HubSpot
Somnio Software

Introduction

Somnio Software needed a more cohesive brand presence to:
• Increase engagement on social media platforms
• Enhance the performance of its blog and other content-driven platforms
• Create visually appealing, high-conversion sales documents
• Strengthen its reputation as a thought leader in the tech industry
In addition, the company sought to improve internal communications and align its marketing efforts with business development goals.

Solutions

As the Content Marketing Lead, I provided a diverse set of services, blending graphic design, SEO, and content marketing to achieve these objectives. Key initiatives included:
Graphic Design: I developed eye-catching visuals for social media, success stories, and downloadable web content. I also created polished, professional documents to support the sales team’s efforts.
Content Creation: Produced a wide range of content, including blogs, videos, and showcases that highlighted Somnio Software’s success stories and positioned the brand as a leader in the software development space.
Social Media SEO: By optimizing social media posts and profiles for SEO, I boosted brand visibility and engagement on platforms like LinkedIn, driving more traffic to the company website.
SEO Strategy: Implemented targeted SEO strategies to improve search engine rankings for the company blog, ensuring that content was both valuable and discoverable.
Internal Communications: Improved internal communications, aligning cross-departmental efforts with broader marketing goals and ensuring a consistent brand voice across all channels.
Social Media Posts on LinkedIn
Social Media Posts on LinkedIn

Outcomes

1. Increased Engagement: Through strategic social media and content marketing efforts, we saw a significant boost in follower engagement, website traffic, and social media visibility.
Social Media Posts and Webinar Production
Social Media Posts and Webinar Production
2. Sales Support: The visually compelling sales documents and success stories I created enabled the sales team to better communicate Somnio Software’s value proposition, leading to higher conversion rates and increased client interest.
3. Thought Leadership: With ongoing content creation focused on thought leadership, Somnio Software gained recognition within the tech industry, boosting its reputation as an expert in software development.
4. SEO Performance: My SEO strategies improved search rankings for key content, resulting in higher organic traffic and improved lead generation.
Infographics and Whitepapers as Lead Magnets
Infographics and Whitepapers as Lead Magnets

Some of my work

Videos

Blogs

Website Pages

Conclusion

Through a blend of graphic design and content marketing initiatives, I helped Somnio Software achieve a stronger online presence, greater brand recognition, and measurable improvements in both external engagement and internal communication. By aligning content strategy with the company’s goals, I contributed to driving business growth and brand credibility in a competitive market.
Partner With Eugenia
View Services

More Projects by Eugenia