Focal – Secure Al Meeting Assistant for Financial Advisors
Jan Janeczek
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Posted May 23, 2025
Focal streamlines prep, notes, and follow-ups so advisors can stay focused on high-value work with clarity and precision.
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Project info
Client: Focal
Work Done: 2025
Role: Product Designer
Service: Product Design, Web design
Description
Focal is an AI meeting assistant that helps financial advisors streamline prep, note-taking, and follow-ups. The brand identity takes inspiration from camera lenses, conveying focus, clarity, and precision to reflect Focal’s mission to reduce admin work and keep advisors centered on high-value tasks.
Results
+25% increase in user sign-ups
30% faster onboarding process
Boosted overall engagement and product adoption
Dashboard view
Landing page
Branding message and design
Landing page - Pricing