SubSponsor - Logo Design

Nazaré Araújo

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe Photoshop

The challenge was captivating: to encapsulate the exchange between user attention and advertising sponsorship, all within a sleek, contemporary logo that reflected the brand's vision. The "S" morphed into the currency symbol "$" - a visual testament to the exchange of value, where user attention was the currency that could unlock subscriptions. Selecting the right typography was vital. A clean and modern sans-serif font was chosen for the logo.

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