Rethink. Logo and brand identity
Mariia Cherepnova
Brand Designer
Logo Designer
Adobe Illustrator
ClickUp
Figma
Rethink First
Logo Idea
The logo has two main meanings, being together and being positive. Joy is an excitement that can be easily conveyed with a graphic element - a smiley.
To be, to work, to think together is to unite people in one circle. The logo depletes these two meanings in the logo mark.
