The E-commerce website for selling dried fruits and nuts.
It's an innovative and technological eco-brand that united a team of professionals with the common goal of discovering a healthy and high-quality alternative to harmful products.
Task
The client needed a redesign of the site for the presentation of its products in a digital environment around the world for the sale of goods to various retailers.
Design Process
To implement this task, I chose the approach of research and creation of the best user experience design.
UX Research
I researched the client's competitors and determined the necessary design style.
Mood board
Then I built a mood board presentation with creative ideas where I presented three approaches. The client decided on the best creative idea for him.
Wireframes
Building the site map and the structure of each page made it possible to test the usability of the prototype at the initial stage and solve several design problems of the existing site.
High-fidelity design
At this stage, I created a stand-out design style for the entire site and developed an adaptation for a desktop, tablet, and mobile version.
UI KIT and Design System
Preparation of the site for development included the Design System, Component library, and UI kit, which displayed all the navigation elements with their different states and additional comments for developers.
Home page
Product page
Product cards design
