Tannin | The Original Post-Coffee Mouth Rinse

Tannin is a premium, community-centric oral care brand dedicated to combating the harmful effects of coffee on oral health. As the Brand Director for Tannin, I played a pivotal role in crafting and establishing the brand’s visual identity from the ground up. This involved designing and building a comprehensive visual brand, including the logo, color palette, and overall aesthetic. I collaborated closely with the team to develop a dynamic landing page, product labels, and various marketing materials, all while creating a fully functional Shopify website. My ongoing partnership with Tannin ensures that the visual brand remains cohesive and impactful across all platforms and materials.