Client: Startup CRM Tool
Deliverables: Headline, subheadline, feature/benefit sections, social proof, CTA optimization
Duration: 7 days
Overview:
The client’s old landing page had low sign up rates. I rewrote the copy with a clear value proposition, emotional hooks, and user focused benefits. The final page included a strong headline, easy-to-scan bullet points, and persuasive CTAs.
Result: Sign up conversion rate increased from 2.8% to 4.0% within 3 weeks (a 42% lift).