Little Lane - eCommerce Store

Little Lane Store is an elegant online boutique specialising in children’s dress rentals and sales. As a purely online business, the brand needed a sophisticated yet playful digital presence that reflected the quality of their collection while providing a seamless shopping experience for parents.

We were tasked with developing both the brand identity and the eCommerce website, ensuring that the brand stood out in the market and resonated with their target audience.

We started by crafting a refined and timeless brand identity that balanced elegance with a sense of elegance, perfect for the Little Lane Store’s focus on children’s fashion.

The website was designed with a clean, intuitive interface, making it easy for users to browse the collection, explore rental options, and complete purchases. Mobile responsiveness and a smooth checkout process were key priorities, ensuring a hassle-free experience for customers.

The result is a beautifully designed online store that enhances the Little Lane brand and makes renting or buying elegant dresses simple and enjoyable.