Japanese Festival Suite

Kaelen

Kaelen Rodgers

The Missouri Botanical Gardens, located in St. Louis, MO, hosts an annual festival celebrating Japanese heritage and cultures and is one of the largest festivals of its kind in the United States.
Assigned main designer for this large event, my responsibilities included:
Choosing a hero image to represent the year's event
Designing complimentary passes, digital slides, directional signage, event webpage,
Updated event program content and layout from the previous year
Updated all old material to meet new brand guidelines
Communicated with event planners and printers to ensure client satisfaction
Complimentary Pass & Digital Slide
Complimentary Pass & Digital Slide
Program Design
Program Design
Event Website Home Page
Event Website Home Page
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Posted Jun 27, 2023

Created new assets and updated old materials in keeping with organizational brand guidelines and prioritizing capturing audience attention and viewer legibility

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Missouri Botanical Gardens