Matana Health's online presence was transformed through a comprehensive brand identity and e-commerce website redesign, enhancing user experience and driving sales. Key achievements included developing a unique brand strategy, visually appealing logo and typography, and intuitive website navigation. Deliverables included a brand style guide, website design files, asset files, and design-to-development documentation. This project resulted in enhanced user engagement, increased online sales, improved brand recognition, and a solid foundation for future growth. Utilising UI/UX design expertise, branding, typography, color theory, prototyping, and collaboration, this project successfully elevated Matana Health's digital presence.