Earthrise Visual Identity

Beatriz Patarata

Art Director
Graphic Designer
Web Designer
Adobe Illustrator
Adobe Photoshop
Figma

Impact-driven media for people and planet

Founded in London in 2020, Earthrise is an impact-driven media company for people and planet. They tell stories to transform climate, culture, and consciousness. Stories for a new world, that turn radical imagination into reality.
As the world has evolved, so did Earthrise. In 2023, they realigned their brand strategy, mission, and services and I was tasked with creating a new website and subsequent identity refresh.
The brand refresh is strongly rooted in the original logo and original brand identity created by Justified Studios, but moves towards a more timeless and cinematic space, allowing Earthrise’s work to shine.
Client/Studio: Earthrise
Selection of Social Posts
Selection of Social Posts
For 2 years, I designed and art directed all social media content. Throughout that time, the brand identity evolved, until in 2023 we launched a new website and subsequent brand refresh.
The website was built on Webflow. I designed and oversaw the development of the site. The goal was to create a collaborator-facing space that communicated more clearly Earthrise's ethos, services and past projects.
Earthrise Tote Bag
Earthrise Tote Bag
Earthrise Instagram Profile and Reel Cover
Earthrise Instagram Profile and Reel Cover
Earthrise T-shirt
Earthrise T-shirt
Earthrise Brand Guidelines
Earthrise Brand Guidelines
Earthrise Instagram Reel Covers
Earthrise Instagram Reel Covers
Team
Alice Aedy & Jack Harries, Creative Direction
Beatriz Patarata, Art Direction & Graphic Design
Giulia Watson, Brand Strategy
Daniela Tomanova, Website Development
Other Creative Support
Chloe Puttock, Research, Strategy & Production
Violet Wilson, Video Editing & Motion Graphics
Yasmin Jafar, Production Assistance
Paolina Stefani, Video Editing
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