Promotional Animation for Pulse Motion Studio

Concept case study for Pulse Motion Studio, a fictional motion design agency specializing in dynamic brand storytelling.

The challenge: Create a promotional animation that showcases the studio's creative range while serving as a portfolio piece. The animation needed to feel energetic, polished, and versatile enough to work across social media and presentations.

A short-form promotional animation combining kinetic typography, shape morphing, and smooth transitions

Storyboard and motion design direction from concept to final render

Optimized exports for social media, web, and presentation formats

My approach: I used AI tools (ChatGPT, Claude) for creative brief development and motion design trend research. All animation was executed in After Effects, with Figma for storyboarding and Premiere Pro for final editing and export. The goal: every frame should feel intentional, with rhythm and pacing that keeps the viewer locked in.

Tools: After Effects, Figma, Premiere Pro, ChatGPT, Claude AI