This visual identity is part of makeup artist Katarina Bojkic's brand.
The client requested a simple logo with a blend of traditional and contemporary elegance, as well as a feeling of caring and femininity.
The rest of the visual elements follow the same direction and reflect the client's ideals of elegance and femininity in a simple typeface and darker color palette.
A thorough Brand Visual Guide made for this identity describes the rules and application of each visual element to ensure maximum effectiveness and scalability.
Design direction: elegant, feminine, caring.
Logo Variations for maximum scaling
Color Palette
Font and Typography styles
Brand Visual Guide Book
Photo Cards
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Posted Jun 26, 2024
This visual identity is part of makeup artist Katarina Bojkić's personal brand.The customer requested a simple logo with a blend of traditional and contemporar…