CinemaCat - mobile online cinema

Anya Ershova

A mobile app designed for an online cinema platform, focusing on enhancing user engagement through a unique feature called "Movie Universe."
Project Goals: To create an intuitive mobile app that improves user experience and increases engagement with the content offered.
Audience: Movie enthusiasts looking for an engaging way to explore films and series.

Research

Сompetitor analysis

The competitor analysis reveals that the market features players with various strengths and weaknesses. Leaders stand out due to modern design, rich functionality, and high-quality customer support, making them appealing to users. However, there are also less successful competitors facing challenges in user experience and a limited feature set. This creates opportunities for differentiation and improvement of our product to occupy a more competitive position in the market.

CJM and user portraits

Architecture and navigation

Usability test

User flow

Moodboard

Final design

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Posted Sep 12, 2024

CinemaCat is an online cinema that will allow users to enjoy their favorite movies and plunge into the atmosphere of mysticism and magic.

Megahackathon on lendings. 1 place in the case “Auchan”.
Megahackathon on lendings. 1 place in the case “Auchan”.
ITMO – Promo-site for the ITMO University division
ITMO – Promo-site for the ITMO University division