Michaela Venditti
During my time working at the shoe store, I decided to dive into a new creative challenge—teaching myself how to create vector graphics using Adobe Illustrator. It all started with my desire to learn something new and push the boundaries of my design skills. I knew that mastering vector art could open doors for more dynamic projects, so I jumped in headfirst.
After hours of self-guided learning and experimentation, I had an idea: why not take what I was learning and turn it into something useful for the store? I ended up designing a sleek, eye-catching social media ad that showcased the latest shoe arrivals. This project was my way of blending creativity with real-world application, turning my personal growth into something impactful for the business.
Through this experience, I not only honed my Illustrator skills but also learned how to apply these designs to a marketing strategy. This project helped me see the potential of blending design with digital marketing, fueling my passion for helping businesses succeed online.
What started as a self-taught experiment became a passion project that ignited my journey into digital design!