Where Provence Meets Elegance – A Journey with L’Occitane

Toni Sabato

I had the privilege to create a brief social media video that embodies the charm and authenticity of Provence while also highlighting the timeless sophistication and values of L'Occitane.

At the heart of the creative process was the endeavor to recreate the rural side of Provence through the lens of the video. Color grading played a crucial role in realizing the vision. I wanted to infuse the video with a warm and inviting atmosphere that reflected the sun-kissed landscapes and rustic charm of Provence.
In parallel, I sought to incorporate the characteristic look and feel of L’Occitane into every frame. The brand’s commitment to natural ingredients, eco-consciousness, and sensorial experiences became the guiding principles of my storytelling. My ultimate goal was to create a short social media video that not only captured the allure and authenticity of Provence but also celebrated the timeless elegance and values of L’Occitane. 

The Stats 💯

Timeline: the project was realized by me within a day My Deliverables: Video 

Like this project

Posted Jun 4, 2023

A social media video that embodies the charm and authenticity of Provence while also highlighting the timeless sophistication and values of L'Occitane.

Likes

0

Views

54

Timeline

Jul 15, 2022 - Jul 30, 2022

Clients

L'Occitane en Provence

VARESE: Redesign of an Italian brand
VARESE: Redesign of an Italian brand
Healthy is the new beauty
Healthy is the new beauty
ST2 Connects – Design Meets Function
ST2 Connects – Design Meets Function
Clean Looks for Clean Beauty – Visuals for Hej Organic
Clean Looks for Clean Beauty – Visuals for Hej Organic

Join 50k+ companies and 1M+ independents

Contra Logo

© 2025 Contra.Work Inc