Comprehensive Content Calendar Development
Key Responsibilities
Requirement Gathering:
Conducted initial meetings with the client/team to understand their content needs, target audience, and overall marketing objectives.
Identified key content themes, promotional events, and critical dates.
Platform Selection:
Evaluated and selected appropriate tools (Trello, Asana, Google Sheets, Hootsuite) for planning, scheduling, and tracking content.
Chose Canva for creating visual content assets.
Content Planning:
Developed a content strategy aligning with the client's goals and audience preferences.
Created a detailed content plan, including blog posts, social media updates, email newsletters, and promotional campaigns.
Calendar Creation:
Built a comprehensive content calendar using the chosen tools, outlining publication dates, responsible team members, and content types.
Integrated deadlines and milestones to ensure timely content creation and approval processes.
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The main goal of this project was to develop a structured and efficient content calendar to streamline content creation and publishing processes across digital
