Interaction Issues
The interactions on the homepage feel awkward and disjointed. For instance, the way the first photo behaves in the bio and exhibition sections can be confusing and distracting, rather than engaging and intuitive. The design lacks a sense of playfulness or clarity, which could hinder user experience.
Information Structure
While the homepage contains plenty of content, it suffers from a lack of clear organization. The abundance of information feels overwhelming, and the absence of a structured hierarchy makes navigation difficult. Visitors might become confused, especially when encountering the unorganized list of prints at the end of the site.
Connection & Engagement
The website falls short in providing tools for seamless communication or future inquiries. It lacks essential features for connecting with the team, as well as marketing elements that could enhance its appeal. Unlike other galleries or museums in the industry, the site does not exude a welcoming or professional tone, missing an opportunity to create a memorable impression.