AI Music Festival Campaign Creative Direction

This mock project showcases the creative direction and storyboarding of an AI Music Festival campaign. Using AI tools to generate visual assets early in the process, I developed media concepts aligned with brand guidelines, leading to final deliverables such as posters and digital ads. A 15-second promotional reel was created using custom RunwayML prompts and edited in Premiere Pro.

Video assets generated using Runway (Gen-3 Alpha Turbo and Gen-4 Turbo), Voice Over generated using Runway Audio. Ambient sound by Zack Nguyen using an analog synth.

Please kindly access video via link below:
https://drive.google.com/file/d/1VmrzyDWBM3DgaAx7KLDeOAlykvWztv1e/view?usp=sharing