DAX Analytics helps businesses leverage data analytics to make smarter, data-driven decisions. But their website wasn’t reflecting the innovative, modern solutions they provide. It was outdated, hard to navigate, and didn’t show the true potential of their services.

DAX Analytics came to me with a brand that wasn’t living up to their potential. Their logo felt outdated, the website was hard to navigate, and their presentations didn’t convey the expertise they wanted to showcase. They needed a complete refresh to show their true value to customers and make their brand stand out.

I started with logo redesign—creating a modern and professional mark that matched their innovative approach. Then, I worked on presentation design to ensure their decks were visually engaging, consistent, and communicated key messages effectively. Finally, I redesigned their website in Figma, focusing on a clean layout, improved navigation, and a mobile-first approach using Framer for the build.

After the redesign, DAX Analytics noticed a huge improvement in both their online presence and client engagement. The new logo and branding helped elevate their professional image, while the website saw an increase in traffic and conversion rates. The Framer CMS made it simple for them to add and update their case studies, keeping their content fresh and relevant. The Calendly integration streamlined the booking process, making it easy for prospects to schedule consultations. Overall, the site now better represents their business and drives more leads.