I managed the Twitter presence for Uppercut Training Club, an NFT project created by Jumpcut, a studio known for working with top creatives from Marvel, John Wick, and Star Wars franchises. My role involved increasing the platform’s visibility, managing audience engagement, live-tweeting community events, and creating content for the project’s growth.

Oversaw Twitter activity, resulting in 127% growth in audience and a 231% increase in engagement during Season 1 of Uppercut Training Club.

Crafted and scheduled tweets related to the community’s achievements, NFT launches, and upcoming events.

Managed weekly Twitter Spaces for the project, engaging live with the community to foster active participation.

Live-tweeted updates and highlights from Twitter Spaces, keeping the broader audience informed in real-time.

Organized outreach to storytelling influencers, bringing them into the conversation and increasing visibility within the NFT community.

Developed engaging visuals, including banners, GIFs, and community engagement posts, using tools like Canva and custom design software.

Ensured all content aligned with Uppercut Training Club’s brand identity and storytelling approach.

Conducted outreach programs targeting storytelling influencers in the NFT and creative space, encouraging their participation and promotion of the project.

Collaborated with the core team and the community on content and storytelling, driving the project’s overall narrative and growth.

Launch of the Uppercut NFT Project: Successfully promoted and managed the project’s NFT drop, engaging new and existing community members.

Played a critical role in managing and moderating the project’s community engagement, including responding to queries, encouraging participation, and cultivating a welcoming environment for new users.

Managed audience interaction during live events, ensuring a consistent brand voice while fostering enthusiasm and excitement around project developments.

Social Media Platforms: Twitter

Tools: Canva, Twitter Spaces, Custom NFT platforms

Skills: Social media management, content creation, community building, influencer outreach

Helped Uppercut Training Club achieve over 650+ creative tasks completed by the community, generating 200,000+ words of content.

Established a strong Twitter presence, increasing visibility and fostering an engaged, collaborative NFT community.

This project allowed me to deepen my understanding of community building in the NFT space and strengthen my ability to manage real-time events like Twitter Spaces. I also honed my skills in content creation tailored for a niche audience and expanded my experience with influencer outreach within the storytelling and creative industries.