Fatty15 Shopify Store Development

I designed and developed the Fatty15 store entirely on Shopify, leveraging a powerful stack of apps and integrations to create a seamless, conversion-optimized shopping experience.

The site blends scientific credibility with modern design, showcasing Fatty15’s breakthrough supplement while providing customers with an easy way to learn, subscribe, and purchase.

Custom Shopify theme development tailored to Fatty15’s branding

Fully responsive design optimized for mobile-first shopping

Subscription model integration to power recurring revenue and repeat customers

Social proof and award badges displayed strategically across product pages

Conversion-focused features like sticky add-to-cart, bundles, and upsells

Newsletter + retention flows using Shopify apps for email automations and customer segmentation

Fatty15 is a science-backed wellness company pioneering the use of C15:0, a fatty acid supplement proven to support cellular health and healthy aging. My goal was to build a store that highlights the clinical validation behind the product while keeping the shopping journey intuitive and trustworthy. Homepage Hero I opened with a product-focused hero featuring Fatty15’s recognizable green glass jar and a bold, science-driven tagline: Healthy aging starts at the cell.

Product Pages I designed modular pages that communicate the science, showcase awards, highlight subscription benefits, and drive conversions with clear CTAs.

Community & Education To balance credibility with accessibility, I built out sections like Our Science and Our Community, ensuring customers connect with both the data and the mission.

Smooth subscription flow with clear one-time vs recurring purchase options

App integrations for reviews, retention campaigns, and upsells

Automated customer segmentation via Shopify for smarter marketing

Footer & Newsletter The footer includes quick navigation and a newsletter sign-up that feeds directly into Shopify segments, enabling automated retention campaigns.

Shopify Development • Shopify Store Design • E-Commerce Optimization • Subscription E-Commerce • Conversion Rate Optimization • Mobile-First Design • Online Store 2.0 • Shopify Expert • Product Page Optimization • Customer Retention • CRO • Wellness Branding