9jaKitchen Food Delivery – Platform Figma Mobile App UI Design
Stanley Osazemwinde
INTRODUCTION
Led UX strategy for a comprehensive three-sided marketplace connecting local restaurants, customers, and delivery riders. Created a digital platform that preserves authentic Nigerian cuisine while solving logistics challenges and empowering local food businesses through scalable technology
A Complete Food Delivery Ecosystem
I Identified critical UX challenges in Nigerian food delivery market including limited digital presence for local vendors, complex urban logistics, variable connectivity, and diverse user technical proficiency. Established design requirements that balance innovation with local infrastructure realities.
Understanding Nigeria's Unique Food Delivery Landscape
User Pain Point
Conducted comprehensive market research analyzing existing platforms to identify gaps and opportunities. Documented user pain points including restaurant availability transparency, payment limitations, delivery fees, and customer service, insights that directly informed feature prioritization and UX solutions.
Validating Design Opportunities
CUSTOMER INTERFACE OVERVIEW
Designed seamless customer interface enabling restaurant discovery, real-time menu availability, multiple payment methods, and address management. Extended platform capabilities beyond food delivery to include dine-in reservations and package delivery, creating a versatile lifestyle platform
RESTAURANT DISCOVERY
Implemented intelligent search and filtering system with location-based personalization, real-time status updates, and promotional integration. Designed discovery experience that surfaces relevant restaurants while showcasing authentic Nigerian cuisine variety and local vendor diversity
REAL-TIME MENU MANAGEMENT
Designed real-time menu synchronization features addressing critical pain point of outdated availability. Created three-tier visibility system (view list updates, restaurant open/closed status, out-of-stock indicators) eliminating order failures and reducing customer frustration through transparent communication.
Transparent Menu Status System Improving Customer Experience
PAYMENT SOLUTIONS
Developed comprehensive payment architecture including in-app e-wallet solution with instant processing, cashback rewards, and transaction tracking. Integrated multiple payment methods (debit card, bank transfer, USSD) accommodating Nigeria's diverse payment preferences and ensuring transaction accessibility.
Multi-Channel Payment System with E-Wallet Integration
DINE-IN & RESERVATIONS
Extended platform functionality beyond delivery with dine-in reservation feature, creating comprehensive restaurant engagement ecosystem. Designed booking interface that allows customers to secure tables while maintaining familiar UX patterns from delivery experience
Adding Restaurant Reservation System to Delivery Platform
PACKAGE DELIVERY
Designed seamless service switching between food and package delivery with unified payment system and consolidated tracking. Leveraged familiar interface patterns to reduce learning curve while expanding platform utility and revenue opportunities beyond food delivery
Unified Interface for Food & Package Delivery Services
Vendor Management System
VENDOR DASHBOARD
Designed analytics-rich dashboard providing vendors with business overview, quick-action cards, performance metrics, urgent notifications, and daily goal tracking. Translated complex operational data into actionable insights through clear information hierarchy and visual design
Real-Time Performance Dashboard for Vendors
MENU CREATION & PROMOTION
Built intuitive menu creation system with category-based organization and stock management controls. Designed "Top Offers" promotional feature allowing vendors to highlight items on platform homepage—creating revenue opportunities while improving product discovery for customers
Flexible Menu System with Promotional Capabilities
ORDER MANAGEMENT
Designed order workflow system with real-time notifications and status-based organization (pending, preparing, ready, completed). Created visual hierarchy enabling vendors to prioritize orders efficiently, reducing preparation time and improving service delivery coordination.
Priority-Based Order Management System
Comprehensive Rider Management System
NAVIGATION & PICKUP
Designed delivery navigation system incorporating step-by-step directions, customer location notes, and landmark references. Added online/offline toggle accommodating connectivity challenges while ensuring riders can efficiently locate pickup and delivery points in complex urban environments
Navigation with Landmark Integration
MULTI-ORDER MANAGEMENT
Created interface allowing riders to manage multiple simultaneous orders with clear prioritization and route optimization. Designed workflow that maximizes rider earnings while maintaining delivery efficiency, balancing business profitability with service quality.
Logistics Optimization: Enabling Efficient Batch Delivery for Riders
EARNINGS & PERFORMANCE
Designed comprehensive earnings dashboard providing riders with transparent income visibility, performance analytics, and goal tracking. Created trust through data transparency while motivating riders through clear performance indicators and achievement visualization
Transparent Earnings Tracking and Performance Metrics
E-WALLET & WITHDRAWALS
Implemented secure e-wallet solution with 24/7 earnings access, multiple withdrawal options, transparent transaction history, and PIN-protected withdrawals. Designed financial system reducing payment disputes while giving riders control over earnings management and cash flow.
Secure E-Wallet System for Rider Earnings Management
Other Screens
Conclusion
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Posted Aug 30, 2025
Figma-based mobile app UI/UX design for 9jaKitchen, a location-based food delivery platform connecting Nigerian users to authentic local food vendors.
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