LinkedIn Copywriting & Blog Writing (MedTechVets)

Sutheshna Mani

MedTechVets (formerly MVPvets) is a non-profit dedicated to helping veterans or Active Duty servicemen within 6+ months of transitioning out of the military, find employment in MedTech, Biotech, Pharma, and Life Science industries. They needed to revamp some of the copy on their website, create a regular cadence for email newsletters and grow their LinkedIn presence.

The premier pipeline for veteran talent ✨

By partnering with organizations like FourBlock, and hiring managers at Abiomed, and Amgen, I wanted to market MedTechVets as the pipeline of veteran talent for hiring managers to pool from when fulfilling diversity initiatives and looking specifically for veteran talent.

The Stats 💯

Grew LinkedIn following by ~106% (~580 to ~1200) YoY
Increased Unique Page Views Period over Period by 350%
Increased Page Views to our Blog by 108%
Increased direct traffic by 344%

Examples of website copy:

Examples of LinkedIn Management

Examples of Graphic Design

Examples of Blog Content & PRs

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Posted Sep 25, 2022

I wrote website copy, email newsletters, blogs, designed event slides, designed social graphics and managed social media for MedTechVets, a 501(c)(3) non profit

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