LinkedIn Copywriting & Blog Writing (MedTechVets)

MedTechVets (formerly MVPvets) is a non-profit dedicated to helping veterans or Active Duty servicemen within 6+ months of transitioning out of the military, find employment in MedTech, Biotech, Pharma, and Life Science industries. They needed to revamp some of the copy on their website, create a regular cadence for email newsletters and grow their LinkedIn presence.

By partnering with organizations like FourBlock, and hiring managers at Abiomed, and Amgen, I wanted to market MedTechVets as the pipeline of veteran talent for hiring managers to pool from when fulfilling diversity initiatives and looking specifically for veteran talent.

Grew LinkedIn following by ~106% (~580 to ~1200) YoY

Increased Unique Page Views Period over Period by 350%

Increased Page Views to our Blog by 108%

Increased direct traffic by 344%