Strategic Executive Support: Founder Prioritisation Project

Strategic Executive Support: Founder Prioritisation

Project Need

Evan, a Marketing agency founder, was drowning in operational "noise"—podcasts, client rescheduling, and low-priority tasks—which was distracting him from partnership deals and strategic growth.

I was tasked with managing Evan's high-velocity schedule CEO across Slack, Email, and Notion.

What I did

I applied an Impact vs. Effort vs. Urgency matrix to filter every request and determine what got to Evan's desk. I colour-coded his calendar (Red for Strategy, Green for Revenue) to protect his high-energy hours for billionaire meetings and investor prep.

I proactively moved operational tasks to my own plate and updated him via SoD/EoD (Start/End of Day) reports to eliminate unnecessary "check-in" meetings.

The Result

1. Ensured 100% attendance and prep for high-stakes partnership meetings.

2. Eliminated 5+ hours of manual administrative decision-making for the CEO weekly.

3. Provided a systemised daily visibility loop that allowed the founder to focus on leadership while I handled the infrastructure.

P.S The entire case study is linked in this case study