Interactive 3D WebGL Experience for Heidelberg Materials

Interactive 3D WebGL Experience for Heidelberg Materials

I developed a fully interactive and immersive 3D web experience to showcase Heidelberg Materials' CCUS (Carbon Capture, Utilisation, and Storage) mission. This project moves beyond traditional web design, creating a seamless, animated, and engaging user journey through a captivating particle-based universe.

The goal was to present complex information in an intuitive and visually stunning way. Users navigate a 3D space, interacting with various objects that represent different facets of the company's sustainability initiatives. The entire experience is choreographed with cinematic camera movements and fluid UI animations to feel both informative and cutting-edge. 🚀

This project was custom-coded from the ground up, leveraging a powerful and modern tech stack to achieve a high level of performance and visual fidelity.

3D Environment & Visualization: The core experience is built with Three.js, using WebGL to render the complex 3D scene, particle systems, and interactive object models directly in the browser.

Rich Animations & Transitions: All animations, from the intricate camera choreography to the slick UI transitions, were powered by GSAP (GreenSock Animation Platform) to ensure buttery-smooth performance and precise control.

Modern Frontend Framework: The application is built on React, providing a robust, modular, and state-managed structure for the user interface and the integration of the Three.js canvas.

Performance Optimization: Significant effort was dedicated to optimizing the experience by managing draw calls, optimizing geometry, and writing efficient shaders to ensure a smooth framerate across a wide range of devices.