Jack Studio Tattoo — 23 Years, 18,000 Clients by Jorge Eduardo Trejos PeñaJack Studio Tattoo — 23 Years, 18,000 Clients by Jorge Eduardo Trejos Peña

Jack Studio Tattoo — 23 Years, 18,000 Clients

Jorge Eduardo Trejos Peña

Jorge Eduardo Trejos Peña

The Story

Jack Studio Tattoo is one of Costa Rica's longest-running tattoo studios — 23 years in business and still going. I was there from the beginning, running every aspect of the operation as CEO and Director of Operations.
This wasn't a creative-only role. I hired the artists, managed the finances, built the marketing engine, handled every client interaction, and made sure the numbers worked. The studio grew to 18,000+ real clients under my management.

My Role — Everything

Business Operations & Leadership
Hired, trained, and managed tattoo artists
Oversaw all financial operations and revenue targets
Ensured smooth daily operations across the entire team
Marketing & Advertising
Designed and executed every marketing campaign from concept to launch
Created all visual content: social media graphics, promotional materials, brand assets
Built the studio's brand identity from scratch — logo, visual system, brand voice
Social Media Management
Managed all social media platforms: TikTok, Facebook, and Instagram
Content creation, scheduling, publishing, and community engagement
Image editing and video editing for social media content
Built and grew the studio's online presence across all platforms over 23 years
Client Management
Direct client communication and consultation
Appointment scheduling and calendar management
Lead follow-up and client retention workflows
Built and maintained a custom client database (SQLite3) tracking 18,000+ clients
Developed custom software tools to manage appointments, client history, and operations
Results After 23 Years
18,000+ real clients served
One of the most recognized tattoo studios in Costa Rica
Built a complete digital operation from zero: CRM, database, marketing system, client management, social media presence
Trained and managed multiple tattoo artists over two decades
Grew the studio's social media from nothing to an active presence on TikTok, Facebook, and Instagram

The Work

Real tattoos. Real clients. Real results.
Tattoo work sample
Tattoo work sample
Tattoo work sample
Tattoo work sample
Tattoo work sample
Tattoo work sample
Tattoo work sample
Tattoo work sample
Tattoo work sample
Tattoo work sample
Tattoo work sample
Tattoo work sample
Tattoo work sample
Tattoo work sample

Client Testimonial — Cover-Up Transformation

A client came in with a tattoo they weren't happy with. Through WhatsApp consultation, we planned the cover-up, discussed the design, and delivered a result that completely transformed the piece. This is how we treated every client: personal attention, clear communication, and a result they could be proud of.
Client WhatsApp conversation — cover-up consultation
Client WhatsApp conversation — cover-up consultation
Client WhatsApp conversation — cover-up result
Client WhatsApp conversation — cover-up result

What This Proves

Running Jack Studio Tattoo for 23 years wasn't just about tattoos. It was about building and operating a complete business: marketing, social media management across TikTok, Facebook, and Instagram, client management, financial oversight, team leadership, custom software, image and video editing, and brand identity. Every system, every campaign, every post, every client interaction — I built it and ran it.
This is the experience behind my Virtual Business Manager service. Not theory. 23 years of real operations, real clients, real results.
Like this project

Posted Jul 17, 2026

23 years as CEO & Operations Director of Jack Studio Tattoo in Costa Rica. Social media management (TikTok, Facebook, Instagram), marketing, client management, custom software, brand identity. 18,000+ real clients served.