Igor Evtropov
Software Project Manager
As the freelance Software Project Manager, I led the development of a product-focused website for Ting, a brand dedicated to preventing electrical fires. The project centered around designing a clean, intuitive website that reflected Ting’s brand aesthetics while providing an engaging experience for potential customers. By aligning the website design with Ting’s values, we helped Ting reach a broader audience with an informative, streamlined digital presence.
Key Project Highlights:
User-Centric Design Approach: Created a visually appealing and functional website that mirrored Ting’s clean and modern design language, emphasizing ease of use for potential customers.
Enhanced User Experience (UX): Prioritized an intuitive navigation system to make key product information easily accessible, providing a seamless journey for new visitors and interested customers.
Product-Driven Content Structure: Developed a layout that highlights Ting’s benefits and safety features, making the site both informative and persuasive for users learning about the device.
Responsive Design Implementation: Ensured a consistent and engaging browsing experience across all devices, optimizing for desktop and mobile users to expand Ting’s reach.
SEO and Performance Optimization: Employed SEO best practices and optimized page load speeds, boosting Ting’s online visibility and ensuring fast, efficient user access.
Integration with Marketing Tools: Built-in tools for data collection and lead generation, supporting Ting’s ongoing marketing and outreach efforts to connect with potential customers.