- Responsible for the projects concerning Golf Battle, Football Strike, Agar.io (#Best multiplayer game 12th IMGA 2016) and Soccer Stars.
- Planning all in-game promotional activities as well as campaigns with social and community;
- Strategic framework composition and planning in specific 8Ball Pool (#1 Pool game Worldwide) in-game promotions;
- Copywriter of all promotional content involving the games owned;
- Coordination of the teams involved - Promo Dev, Promo Art, Player Support - in the promotional process, managing deadlines and priorities - SCRUM;
- Creating all specifications for in-game promotions;
- Trial of features and different methodologies through proper AB test planning;
- Running user surveys as a method of gathering knowledge on user demands;
- KPI analysis and interpretation to create the best approach in terms of CRM - best practices;
- Strategically involved in GTM cross games campaigns through in-game promotions;