Cardamon helps companies launch products and stay compliant 10x faster through AI-powered regulatory mapping. I was brought in to refresh the visual direction and improve the user experience across the site.
My Role
• UX/UI Design
• Framer Development
• Component Rebuild
• Visual Direction
• Product Presentation Cards & Animations
Challenges
• The original site felt flat and lacked hierarchy
• Complex product offerings were hard to understand
• Visuals didn’t reflect the futuristic and smart nature of the product
• Lack of consistency in spacing, layout, and typography
• Need for a more conversion-focused layout
Solutions
• Introduced a clean, modern layout with better structure
• Reorganized content to match user decision flow
• Designed custom components and product explainer cards
• Implemented microinteractions and hover states in Framer
• Built visual identity around bold typography, deep backgrounds, and accent gradients
• Added subtle animations to increase engagement and flow
• Simplified complex content into digestible feature sections
Result
The final version feels focused, sharp, and product-led. It now clearly communicates Cardamon’s value and supports scalability as the platform grows.