Kajabi Website & Recruitment Funnel for Virna Vitteri

Virna Vitteri needed Kajabi experiences that could present her leadership and coaching brand clearly while supporting lead capture and a separate Spanish-language recruitment journey for experienced high-ticket closers.

CHALLENGE

The work had to balance personal authority, coaching positioning, downloadable-resource capture, and a focused recruitment action across desktop and mobile. The recruitment page also required a client-requested mobile correction after review.

MY ROLE

I designed and built the Kajabi pages, organized the content hierarchy and calls to action, implemented the responsive layouts, and completed the requested mobile refinement.

SOLUTION

The customer-facing experience leads with Virna's authority and audience promise, introduces the lead resource and coaching path, and gives the recruitment audience a direct next step. The layouts were structured to remain clear on both desktop and mobile.

OUTCOME

The completed Kajabi work gave the brand a clearer digital home, lead-capture path, and responsive recruitment journey. Both documented recruitment milestones were paid and the contract closed. No application, hire, conversion, sales, or revenue result is claimed.