Parcl is a web3 platform for real estate investments, enabling you to trade on the prices of major global cities.

Launching an innovative platform like Parcl in the conventionally traditional real estate sector required both educating prospective users about the platform and demonstrating the benefits of web3-based real estate trading.

The goal was to attract and keep a substantial user base while overcoming skepticism and fostering trust through digital marketing and brand building.

Active users increased by 205%