Sportrex Gamers Wallet Landing Page
Onifade Ifeoluwa
Role: As the Lead Product Designer, I was responsible for the entire product design process—from conducting UX research and defining user flows to creating high-fidelity interfaces, prototyping, and leading usability testing to ensure a seamless and engaging trading experience.
Tools: Figma and Photoshop.
Timeline: 2 weeks
Overview: GamersWallet is a cutting-edge platform designed to bring real economic value to gamers' time and efforts. It allows users to convert in-game achievements and virtual currency into real-world value, enabling them to track, manage, and grow their gaming earnings.
The goal of the project was to design a landing page that communicates the product’s value proposition to potential users and investors, while encouraging early access sign-ups.
Objectives
Visually communicate the core value of GamersWallet.
Create a landing page optimized for conversion and trust.
Ensure the design aligns with a gamer-friendly and futuristic aesthetic.
Encourage signups from gamers, creators, and early adopters.
Research & Insights
To craft a compelling and relevant landing experience, we conducted:
Competitive analysis of Web3 gaming and wallet platforms.
User persona mapping for core audiences: Pro Gamers, Web3 Enthusiasts, and Gaming Content Creators.
Landing page heuristics to benchmark high-converting product websites.
Content Strategy
We created a hero-first messaging system that instantly communicates:
"Turn Your Game Time into Real-World Value"
Key content sections were developed:
Hero section with headline, subtext, and CTA
Feature highlights using gamified iconography
How it works with visual storytelling
Signup CTA with clear value for early adopters
Trusted by partners (placeholder for future logos/testimonials)
Visual Design
The landing page leverages a futuristic and tech-savvy aesthetic consistent with the gaming and Web3 space:
Dark mode UI with vibrant neon accents
Subtle gradient overlays for depth
Bold, game-inspired typography
Responsive layout tailored for desktop and mobile
Icons and illustrations that reflect in-game economics
Outcome
Clean, intuitive design that effectively communicates the platform’s vision
Gamers and creators can easily grasp the benefits and sign up for early access
Set the stage for investor interest and future product expansion
Final Thoughts
Designing the GamersWallet landing page was a strategic balance between gaming culture and financial utility. The result is a sleek, conversion-focused platform that positions the product for meaningful user adoption and growth in the Web3 gaming economy.
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Posted Jan 30, 2025
Sportrex GamersWallet is a revolutionary e-sports and play-to-earn platform wallet.
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