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54th Chicago International Film Festival

CHICAGO INTERNATIONAL FILM FESTIVAL is a year round non-profit cultural and educational organization dedicated to fostering better communication between people of diverse cultures through the art of film and the moving image. In conjunction with their 54th film festival, an identity rebrand was considered.

The concept of the identity was inspired by old films and the film reel. The colour orange was also mainly inspired by images which are developed in the film development darkroom.

The theme for this year's film festival: EVERYBODY LOVES MOVIES.