Period or not, she can travel. "Teroka Lokal" is a Malay phrase which translates to "Travel Local". In conjunction with their limited edition release of wanderlust themed pads, we want to give girls their confidence in travelling because period or not, she can travel.

People get to choose their identity as a virtual traveller and immerse themselves in their own adventure by using facial expressions to trigger the filter effects. Try out the filter on Instagram by typing "Kotex Teroka Lokal" in the filter effects search bar.

Executive Creative Director: Kurt Novack Associate Creative Director: Shariar Ghafar Creative Group Head: Abiseshana Mohan Art Director: Alyssa Audrey Y.