A landing page for a mindfulness app, designed to explain the toolkit fast, build trust, and drive sign ups with clear CTAs.

Mindfulness tools can feel vague, especially for first time users. The goal was to make the product feel simple and usable, with clear sections that answer, what it is, how it helps, and what to do next.

I planned the full landing page flow and designed each section as a scannable card based layout. I focused on clarity, quick actions, and trust layers, including social style testimonials, a simple pricing comparison, and an FAQ that tackles common doubts.

Hero introduces the core promise and gives two clear actions (Start Free, Watch Demo).

Toolkit for Healing explains the main features with UI previews (Audio Meditation, Mood Journal, Real Talk).

Mood Journal shows a low effort daily check in experience.

Emergency Mode presents instant actions (breathing, focus, sleep) for high stress moments.

Steps explains the burnout flow in 3 simple steps with a UI preview.

Wall of Love adds social proof using feed style cards.

Challenges makes the product feel active with joinable challenges and progress bars.

Pricing keeps the decision simple with Free vs Pro Vibe.

Team, FAQ, CTA add credibility, remove last minute objections, and capture email sign ups.

This page turns a broad wellness idea into a clear, structured story that is easy to scan and easy to act on. My role covered UX structure, visual design, and landing page layout decisions.

Role: Web & Product Designer

Tools: Figma, Framer

Full landing page design with section by section layout

Responsive layout planning for desktop and mobile

UI components and card system for consistent sections

CTA and conversion focused section ordering

Pricing layout and FAQ structure for objection handling

Export ready visuals and organized design file

Build ready layout for Framer implementation