Tomorrow Starts Tonight
Anjani Dubey
Client
IKEA
Roles
Editor, Art Director, Designer
Challenge
To create a 15 or 30 second motion media ad on your chosen brand. The ad should be inspired by an existing print ad and should me produced fully on After Effects - assets can be imported from elsewhere but the project is be edited and produced within After Effects. Experiment with keyframes and transition techniques as well as graphic elements within the software to create your outcome.
Concepts
Print ad inspiration
Storyboarding
Storyboard
Final Video
Like this project
Posted Dec 4, 2023
A motion media ad inspired by IKEA's sleep campaign Tomorrow Starts Tonight
