Massive Revenue Growth with Kintec

Kintec manages 3 divisions: Clinic Lead Generation, E-commerce, and their subsidiary Walking Mobility Clinics

They were looking to increase their bookings for custom orthotics assessments, bracing ,and footwear fitting appointments at their retail locations, as well as increasing sales and ROAS (Return on Ad Spend) for their e-commerce division.

How I helped:

My strategy involved the creation of new creative assets that would inform and educate the audience about the solutions and expertise that Kintec offers. For this, I created campaigns for every step of the funnel, using the most relevant interest targeting and also leveraging custom and lookalike audiences for maximum reach and engagement of their target audience.

I crafted an engaging message that would identify with people experiencing pain in their feet and joints, caused by injury or lack of proper footwear and orthotics. I consistently highlighted Kintec’s expertise and trajectory to provide social proof and authority. With this in mind i developed engaging creatives for custom orthotics, bracing, and footwear fitting appointments in order to make sure I addressed the demand for each service, while also raising brand awareness.

I also ensured that proper first party conversion tracking was implemented so we could properly see the results

The results:

7.5X ROAS (Return on Ad Spend) on Facebook

10.1X ROAS (Return on Ad Spend) on Google Ads

49% Increase in Attributed Sales

238% increase in ROI from Google and Facebook ads