This is my favorite logo design due to how the idea coalesced while I was in Illustrator. Every since, I strive to get back into that flow state.

I love working with brands that reflect my values

The following two were challenges stuck in my craw and I am happy I kept sculpting them, iteration after Iteration over months at a time. Often designs stay with me for years, if time permits I continue to refine them until they hit the mark for the intended audience.

The client needed a bottle label in under 2 days and I delivered 4 variants for them to choose from the next day. They went on to have a successful event where they sold out.

I am also a skilled UX practitioner, advocate & mentor. This paired with the added insight of business strategy ensures that I'm not just another creative in the room but someone who stands firmly with one leg in each world.

Lastly, I have a passionate love for design that goes back to staying up late at the age of 20, learning how to use a cracked version of Photoshop on a refurbished Mac I hustled to obtain while making $9.50/hr at ShakeShack and dropping out of college to venture into the unknown because I was following my heart.

Thank you. You can reach me at ewart@orugaagii.com