Unleash Interior Design Vision with Augmented Reality
Design Xmport
Objective:
To design an Augmented Reality (AR) app that enables customers to visualize furniture and decor in their own spaces, reducing uncertainty and accelerating the purchasing decision process.
Challenges:
High Abandonment Rates:
Customers often leave without making a purchase due to uncertainty about how products will look in their homes.
Limited In-Store Interaction:
With online shopping increasing, interior companies struggle to replicate the in-store experience for online customers.
Customer Trust:
Many customers are hesitant to invest in high-ticket items without a clear understanding of their fit and style in their homes.
Solution Highlights:
Real-Time AR Visualization:
Developed an app that allows users to superimpose furniture and decor pieces into their real spaces using their smartphone camera.
Seamless User Experience:
Integrated intuitive controls for resizing, rotating, and customizing product options (e.g., color, material) to match their room.
Direct Purchase Integration:
Added a feature to save room configurations and directly purchase items within the app, streamlining the buying process.
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Posted Nov 28, 2024
To design an Augmented Reality (AR) app that enables customers to visualize furniture and decor in their own spaces.
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