AdAstra / Brand Identity

AdAstra

( design, branding & art direction )

ASTRO SHOP OF SACRED OBJECTS & SOUVENIRS

Branded mystical souvenirs from a modern astrologer @astroulya. Zodiac-inspired gifts, candles, rituals & celestial design — created to connect, inspire, and elevate your everyday magic.

“Ad Astra,” meaning to the stars in Latin, is a name that speaks to elevation, destiny, and cosmic alignment.

The logo is built around this aspiration. The first A incorporates a central star, symbolising guidance, clarity, and inner light. The second A subtly evokes a rising star — its upward stroke forming a path from above, representing ascension and alignment with a higher purpose.

Ready to kick off, restart, or make it happen? 

Let’s turn up the heat