Designed an intuitive and user-friendly mobile application to streamline the blood donation process and increase donor engagement. Conducted comprehensive user research to understand the needs of both donors and blood banks. Developed user personas, journey maps, wireframes, interactive prototypes, and high-fidelity visual designs using Figma.

User research report and personas

User journey maps

Low-fidelity and high-fidelity wireframes

Interactive prototypes

High-fidelity visual design mockups

Design system and style guide

Usability testing report