Brand Design: Artis
Thaysa Paulo
Naming and Visual Identity Project for a High-End Residential Building in Recife, Brazil.
🔎 Challenge: Create a visual identity that captivates and sparks curiosity. The building combines beach views and urban vibrancy, needing a communication that reflects its dynamic, sophisticated energy.
🎯Solution: Inspired by art, the concept of “the art of living well” shaped a vibrant, organic visual identity. The name invites interpretation, allowing the audience to complete the phrase “Art is…” and adding emotional depth to the project.
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Posted Jan 2, 2025
Naming and Visual Identity Project for a High-End Residential Building in Recife, Brazil.
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