Lifecycle marketing campaigns developed for by Sara KabaniLifecycle marketing campaigns developed for by Sara Kabani

Lifecycle marketing campaigns developed for

Portfolio project
Sara Kabani
Lifecycle marketing campaigns developed for global consumer brands including Headspace, Hulu, and Glo. This work showcases end-to-end CRM strategy and execution across email, push, and in-app messaging — including automated lifecycle journeys, personalization, segmentation frameworks, and data-driven campaigns designed to improve activation, retention, and customer lifetime value.

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Lifecycle marketing campaigns developed for global consumer brands including Headspace, Hulu, and Glo. This work showcases end-to-end CRM strategy and execut...

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