Successful Paid Social Campaigns for General Mills by Shebin P TSuccessful Paid Social Campaigns for General Mills by Shebin P T

Successful Paid Social Campaigns for General Mills

Shebin P T

Social Media Marketer

Performance Marketing Specialist

Digital Marketing Specialist

Facebook Ads

Google Ads

Preparing media plans that aligned with the marketing requirements of each General Mills brand including Haagen Dazs, Old El Paso, Fibre One, Nature Valley, Yoplait, Petits Filous and Frubes.

Worked on end-to-end campaign management, Media buying, and optimization, and campaign reporting including PCA and financial booking and reconciliation on Prisma.

Worked with this client for more than 1 year and conducted 10+ BLS studies and achieved remarkable results for branding goals including brand lift of 2.5+ points.

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Posted Dec 27, 2023

Executed effective Paid Social campaigns for General Mills brands for branding requirements. Successfully managed ad budgets more than £2M for the client.

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