Clube Influência® was born from the connection between sports, culture, and people who share the same passion. More than bringing brands and creators together, its purpose is to build meaningful relationships, valuing the authenticity of each journey and the potential to transform influence into cultural relevance.
With a strategic perspective and a genuine understanding of the sports world, the club connects brands with creators who represent communities, behaviors, and lifestyles. Influence becomes more than a communication tool; it becomes a way to foster identification, create experiences, and build lasting connections.
Clube Influência® exists to empower individual journeys and turn connections into real opportunities, placing creators at the center of a process that goes beyond campaigns and supports their ongoing growth.
Creative direction: Pedro Jaques, Pedro Xavier
Brand strategy & visual identity design: Visant Std. - Pedro Jaques, Pedro Xavier, Guilherme Ayres, Jeferson Gonçalves, Flávia Cruz
Motion design: Guilherme Ayres
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Developed brand strategy and visual identity for Clube Influência®.
