Franco Eatery is a hip Italian-American brand inspired by the spirit of classic New York dining. I developed the full visual identity, including logos, illustrations, icons, packaging, and a range of graphic elements. The design blends vintage charm with clean modern lines, combining old-school typography, playful layouts, and a bold red, off-white, and green color palette. At the heart of the brand is a quirky illustrated wolf used across different scenes, adding character and humor without losing visual clarity. The result is a fun, expressive identity that balances nostalgia with a fresh, contemporary twist.