Cropzy | Farmer marketplace on Flutterflow

Client: Cropzy

Industry: AgriTech / Commodity Trading

Cropzy is a mobile marketplace app for buying and selling wheat at a wholesale level. It was built to replace the offline broker model used by traders (Aadtis) and flour millers, giving them a digital platform to post requirements, match with counterparties, and confirm deals in real time. The first release was scoped tightly to the 2026 wheat season with a limited user base, keeping the build lean and focused.

Platform Choice: FlutterFlow was used for both iOS and Android to ship a cross-platform app quickly without duplicate codebases.

Backend Architecture: Supabase handled the database, real-time updates, and push notifications, giving the app a scalable and structured backend from day one.

UX Approach: Designed for traders who are not tech-native, so every screen was kept simple with minimal steps to post, browse, and respond to deals.

Two-Step Approval Flow: A dual-confirmation system was built to mirror how offline brokerage deals are finalised, reducing conflicts with trades already in progress.

Admin Oversight: A web-based admin panel was built alongside the app so Cropzy could monitor all users and deal activity from launch.

Focused First Release: Only wheat was included in v1, keeping the scope tight and the launch timeline achievable.

The scope was defined early and kept narrow. One commodity, two user roles (buyer and seller), and a clear approval workflow. The admin panel was scoped in from the start to give the client full visibility on day one.

The UI was built on the ShadCN component library for a clean and consistent look. Screens were kept minimal with a focus on reducing friction. The marketplace feed, post creation flow, and deal dashboard were all designed to work with as few taps as possible.

FlutterFlow handled the mobile app and admin panel. Supabase managed the database and notifications. Custom logic for the two-step approval workflow and deal status updates was written in Node.js and Flutter where FlutterFlow needed extending.

The app was tested across iOS and Android covering the full deal flow, real-time status updates, and notification triggers. The admin panel was tested separately. Both the Play Store and App Store submissions were supported by Aumadi through to approval.

Launched on time on the Play Store in the first week of March and the App Store by end of March

Strong positive feedback from the client and early users on the simplicity of the deal flow

Real-time approval workflow performed reliably across both platforms

Foundation in place to expand to additional crops and scale the user base beyond the initial wheat season